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The Natural Air Care Choice
Most air care products are used to fix the smell of your place and generally contain chemicals. So far there is not a huge market for natural, organic air care products in stores like Walmart. Enter Mrs. Meyer's Clean Day, a collection of household products inspired by flowers and herbs that smell delightful. Their products are made with plant-derived ingredients, essential oils and other thoughtfully formulated ingredient.
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This project was to inform shoppers about a more natural solution for air
care and showcase the distinct forms Mrs. Meyer's has to offer.
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client: Mrs. Meyer's Clean Day
senior art director: Laura Wilkens
creative director: Casey Diehl
role: Art direction and design
Educating Our Shoppers
Retailer brand pages are a great platform to communicate more information about the products as well as different ways to shop them.




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In-store Displays
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